#LPFTRICKPIC Instagram campaign
       
     
LPF TRICK PICS: MOVE ARCHIVE SITE
       
     
Trick Pic Book Series
       
     
Pole Tricks Move Poster
       
     
lightdark x lpf fundraiser shirts
       
     
THE TEAM
       
     
Trick Pic Book Series
       
     
Trick Pic Book Series
       
     
#LPFTRICKPIC Instagram campaign
       
     
#LPFTRICKPIC Instagram campaign

An instructional photo and video series for Pole & Lyra
#LPFTrickPics is an experimental project initiated by Lindsey Daniels of Light Dark Creative for Love Pole Fitness & Aerial Arts in Bellingham, MA. It consists of two 10+ week instagram campaigns (one move per day, plus any video add-ons for that move) for both pole and lyra

LPF TRICK PICS: MOVE ARCHIVE SITE
       
     
LPF TRICK PICS: MOVE ARCHIVE SITE

[VISIT HERE] Wordpress blog filled with all lyra and pole move instagram posts, organized by apparatus, levels, and then separated by similar moves.
 

Trick Pic Book Series
       
     
Trick Pic Book Series

The instagram campaign images then were utilized in other marketing projects such as trick book compilations, posters for the studio and for sale, and other merchandise such as t-shirts.

 

Pole Tricks Move Poster
       
     
Pole Tricks Move Poster

Printed in a limited run as studio decor/reference material. Available by request.

lightdark x lpf fundraiser shirts
       
     
lightdark x lpf fundraiser shirts
THE TEAM
       
     
THE TEAM

Love Pole Fitness owners Sierra and Tobin were approached by Lindsey to photograph a series of how-to move guides for pole and lyra to share on social media. This project is intended to provide some valuable content to followers trying to expand their aerial vocabulary, and have an all-in-one-place resource to refer to moves.

Trick Pic Book Series
       
     
Trick Pic Book Series
Trick Pic Book Series
       
     
Trick Pic Book Series

 C R E D I T S

Photography: Kelleyanne Bujold [portfolio]

Art Direction & Design: Lindsey Daniels, Light Dark Creative [personal] [lightdark]

Models: Sierra, Tobin, Lindsey