alleyoop
Design Intern at Pearson’s Alleyoop Responsible for producing marketing assets such as banners and promotional material. Assisting with concept designs for websites and online interfaces. Head of design for printed planner for distribution among 7th and 8th grade students.
Alleyoop was a startup within Pearson Education aimed at developing a gamified web-based experience to better prepare mid-to late-teens in highschool more access and tools to prepare for college. Lindsey worked with this group for 1.5 years as a paid college intern circa 2010-2012.
Responsible for producing marketing assets such as banners and promotional material. Assisting with concept designs for websites and online interfaces. Head of design for printed planner for distribution among 7th and 8th grade students.
Meaningful moments: The age demographic of this service overlapped perfectly with my two younger sisters, and I had the opportunity to bring them in for paid user testing on prototype experiences, usability tests, and market research interviews.
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Solution Type
- Art Direction 17
- Consulting 17
- Graphic Design 12
- Print 12
- Freelance 11
- Branding 9
- Digital Experience 9
- UX/UI 9
- Logo Design 7
- Very Small Business 7
- Custom Web Solutions 5
- Design Management and Production 5
- Project and Product Management 4
- Small Business BrandPack 4
- Animations and Prototypes 3
- Photography 3
- Presentation Design 3
- Design Strategy 1
- Ecommerce 1
- Physical Spaces 1