Managed design team through small pest control chain company’s rebranding to focus on happy and healthy homes, rather than creepy bugs (while still offering education) — ConnectiveDX | PK
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The "nuggets of goodness" that the brand name references spark though the brain
in a rapid-fire fashion. The use of the meteor/comet as the icon reflects the concepts of creative brainstorming, dynamic pieces as part of a larger whole. The meteor also references the possibility of an alien object entering earth's atmosphere, which is much like those ideas that fall outside the box!
Intended to be shown as a continuous placement campaign within industry and trade publications. Security Lock Distributors is a leading wholesale distributor of door hardware and access control products.
All work done for Security Lock Distributors was completed under the title of designer at CommCreative (Commonwealth Creative Associates) and rights belong to Security Lock Distributors and CommCreative.
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Bliss Bakery is a small at-home bakery run by Sheri Dean and an excellent example of our small business brand identity quick-start package service offering (it’s a mouthful, we are working on the name). She asked me to give the brand a new image, starting with the logo and branding guidelines, and ultimately it was built out into a website.
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